MotorSource (2019 ASIA MOTORCYCLE SHOW SPECIAL ISSUE)

Peter Chu From the publisher High Sales Volume in ASEAN Region Affects the Global Motor Market Trend In recent years, the attention of the global motor market is shifting to developing countries. The well-developed countries in the motorcycle industry, such as the United States, Japan, and Europe, their influence of the international market have been overtaken by developing countries. After squeezing China from top sales volume in 2016, India has broken through 20 million units to become the world's largest producer and seller of the motor and the selling number continues to grow. China, the second largest motor market due to the government's ban on motorcycles, it's market sales show a downward trend. The rest top 10 motor-selling countries are Indonesia, Vietnam, Thailand, and the Philippines, etc. which are all located in Southeast Asia, becoming an important area for the global motorcycle market. In addition to changes in market distribution, European countries have announced that they will stop selling fuel vehicles in the future, making electric motors the next trend in the market. Under environmental considerations, electric drives are expected to replace fuel engines in the future. However, for some countries and regions, the lack of charging equipment and infrastructure cannot meet the needs of local vehicles. The arrangement of battery systems will be the key point for motor major brands to expand their market share. Although Taiwanese motorcycle companies started earlier to focus on the electric vehicle market in 2018, it did not successfully integrate after the breakdown negotiation with the Ministry of Economic Affairs in the battery topic, the power system still implemented its own specification. GOGORO and KYMCO developed their own systems, and SYM announced to work with State-owned oil refiner CPC Corp. Compared with Taiwan, in early April this year, Japan's four major motorcycle manufacturers - Honda, Kawasaki, Suzuki, and Yamaha announced that they will jointly develop electric vehicle charging equipment and unify specifications. The current plan is to sell worldwide in the future. This concept is seen as the first step for Japanese manufacturers to deploy the global electric vehicle market. It not only strengthens market competitiveness but even targets the dominant market and embraces the era of electric motorcycles. www. .com 2019 ASIA MOTORCYCLE SHOW SPECIAL ISSUE www.imb2b.com 12