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Emerging from Asia, the Flora group cultivates high-quality orchids to explore European and other international flower market.

Release Date: 2010-02-10   Author: Taiwan Flora   Translator: William Hoyle   Views: 349
the Flora International Co., Ltd. was established, with main business of importing different kinds of flower bulbs, young plants and seeds from the whole world. It also introduced new varieties and cultivation technologies from overseas to growers in Taiwan.
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History:
∙In 1985, the Flora International Co., Ltd. was established, with main business of importing different kinds of flower bulbs, young plants and seeds from the whole world. It also introduced new varieties and cultivation technologies from overseas to growers in Taiwan.

∙In 1994, in order to reduce cultivation costs, bring down growers’ risks and supply efficient young plants to growers, the Chin-Jing nursery, as part of the Flora International Co., Ltd. was set up. There flower cutting, breeding, propagation and transplantation work was done.

∙In 1996, to apply the successful business model of Flora International Co., Ltd to mainland China, the China Flora group was established. The China Flora invested production nurseries in Kunming, Guangzhou and Inner Mongolia autonomous region, to supply fresh cut flowers and potted plants to each sale outlet in mainland China. Now cooperating with professional breeding nurseries and subcontracting nurseries, the China Flora is operating approximate 300 ha.

∙The Flora group has set up tissue culture labs in Taiwan and Kunming, China. The virus-free mother bottle was produced in Taiwan and supplied to China as well, providing economical flasks to young plant cultivation nurseries.

∙In 2003, due to the increasing needs of pot plant orchids in European market, the Flora group quickly expanded its international orchid market shares, in cooperation with its overseas partners. The pot orchid nurseries in Taiwan, China, Thailand and Vietnam were built up.

∙In 2005, in order to develop European market, the Flora group set up French and British nurseries, supplying various varieties of high-quality pot plant orchids to local wholesalers and chain supermarkets, like ASDA, Morrison.

Meanwhile, we started to develop van sales system to explore garden center and high-end florist shop business.
 


∙In 2008, the Flora group expanded Flossan Sarl sale booth in Rungis to offer high-class, high price pot plant orchids to local wholesalers, including Paris leading florist shop Moulie.

∙In 2009, the V-flora (UK) Ltd., the British nursery of Flora Group, produced over 1,000,000 pots. There are 3 packing lines and 1 arrangement line in V-flora (UK), providing orchids to chain supermarkets, Floraholland Auction and garden centers. V-Flora (UK) Ltd. sold 1,000,000 pot plants in 2009 and is on the increase.

Being the driving force of global horticulture business, the Taiwan Flora creates limitless innovation power!

Related Company Link: Taiwan Flora International Co.,Ltd

 
 
 
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