Johnson Health Tech. Co., Ltd is a global leader in fitness equipment industry. Established over 35 years ago, the company has always dedicated itself to the development of health technology. In the early days, Johnson Health manufactured weight lifting equipment in a partnership with an American company Ivanko. In three short years, the company became the top supplier in the world. In the 1980’s, the company teamed up with many reputable fitness companies such as Universal and Tunturi which helped to build its foundation as one of the top four fitness brands in the world. 

Accumulating much R&D and manufacturing experience over the years, Johnson Health has accurately forecasted market development trends. Starting in 1996, the company created their Vision, Horizon and Matrix brands for sale in the U.S. market. Following their debut on the international stage, the products are now marketed in over 60 countries worldwide which has steadily increased the company’s brand value. The company has also established a chain of Johnson Fitness Equipment retail stores in Taiwan.

As an internationally renowned fitness equipment manufacturer, Johnson Health owes their success to building core competitive advantage in their company including possessing their own global brands and sales channels, a strong international R&D team, manufacturing advantage from Taiwan & China bases and vivid and effective management system. The company also stands by its belief in “Health, Value and Sharing” to continue their expansion in global markets.

Johnson Health offers a wide assortment of products that cover each segment of the pyramidal fitness market. Their product offerings span from heavy to light exercise equipment for business or home use. In 2009, Johnson Health unveiled their G7 weight training equipment, KRANKcycle and Matrix T7xe multimedia electric treadmills. The Matrix G7 weight training equipment is a line of stylish equipment of a uniform height that solves the height differential problem of fitness clubs and provides a more comfortable space for users. The Matrix KRANKcycle is an innovative fitness system that provides an effective all-body workout and achieves full muscle and cardiovascular training results.  Inclusive Fitness Initiative (IFI) standards were used to design fun and effective exercise techniques for persons with physical disabilities. The Matrix T7xe multimedia electric treadmill comes equipped with a 15 inch touch screen that allows the user to choose from a selection of exercise programs. It is also compatible with devices such as iPod and Nike+ to allow users to browse through their personal data.
 

From their establishment in 1975 to today, Johnson Health has remained dedicated to their belief in “Quality, Service, Innovation and Fair Prices”. The company has steadily revamping their corporate organization to meet the challenges of a changing marketplace. Johnson Health also focuses on staying fresh and inventive in order to maintain steady growth and continue to break new ground in the global fitness equipment markets.